Package prompts purchase says colourtone aries

How often do we find ourselves in a supermarket faced with a choice of brands, only to be influenced by packaging? According to printing and packaging giants, Colourtone Aries, packaging, originally designed to protect products, has evolved significantly to become a critical element in the marketing mix. Colourtone Aries sales and marketing team leader, Ryan Bywater says, “When E Jerome…

Read more

Printing and packaging trends focus on innovation says Colourtone Aries

Printing and packaging trends focus on innovation says Colourtone Aries As the world strives for a paperless environment, printing and packaging is playing an ever-increasing role in influencing purchasing decisions.  There is no doubt that technology has had a significant impact on our ability to control printing, but this is restricted to an administration environment. The influence point-of-sale, marketing material…

Read more

Colourtone Press and Aries Packaging merge skills to benefit clients

Colourtone Press and Aries Packaging merge skills to benefit clients Cape Town – Two industry leaders, Colourtone Press and Aries Packaging have combined skills and expertise to become one of the countries most versatile printing and packaging giants servicing the South African market. According to managing director, John Bywater, “Clients demand a complete, uninterrupted service. Having the capabilities of the…

Read more